Sustainability FAQs
Our Approach to Responsible Fashion
At flatteringactive.com, we believe transparency is key to driving industry change. Here are answers to questions you should ask every brand:
1. Why Frequent Product Launches?
Our collections are data-driven and designed as long-term investments, not seasonal trends. We:
- Release in small batches to test demand, reducing overproduction.
- Adapt based on community feedback (e.g., expanding sizing after customer input).
- Aim to disrupt fast fashion by making sustainable choices accessible to new audiences.
2. Partnership with Major Retailers
Collaborating with platforms like ASOS allows us to:
- Amplify sustainable alternatives to mainstream shoppers.
- Share knowledge and resources to elevate industry standards.
- Ensure partners align with our values through strict sustainability compliance programs.
3. Ethical Production in China
We prioritize:
- Factory Accreditations: All suppliers pass SEDEX SMETA audits and WRAP certifications, ensuring fair labor practices and material sourcing.
- Transparency: Location ≠ ethics. We vet factories against UN/ILO standards, challenging stereotypes while maintaining accountability.
4. Material Responsibility
- Cotton Sourcing: Rigorous oversight to avoid unethical supply chains.
- Recycled Fabrics: 92% of our line uses low-impact materials.
5. Mission-Driven Growth
We’re climbing the “fashion mountain” by:
- Extending size inclusivity.
- Partnering only with values-aligned producers.
- Inviting customers to hold us accountable.